6 Tips to Make Your Corporate Videos More Engaging
Six tips for more engaging corporate videos: start with a clear objective, keep it short, and aim to be relatable, authentic, personal and, where it fits, a little funny.
Six tips for more engaging corporate videos: start with a clear objective, keep it short, and aim to be relatable, authentic, personal and, where it fits, a little funny.
Why video testimonials from happy customers can work well in marketing: they feel personal, are more relatable than celebrity endorsements, create social proof and are easy to share.
An overview of five benefits video marketing can bring a business, covering audience engagement, reach, return on investment, brand awareness and conversions.
Five video formats to consider for social media marketing: explainers, how-to guides, reviews, Q&A videos and behind-the-scenes clips, and what each one does.
Five reasons animation works in education, from making lessons reusable and convenient to offering more than one way to learn, with answers to common questions about educational video.
Why explainer videos help businesses explain a product or service clearly, plus a short guide to three common types: animated, whiteboard and live-action explainers.
How long should a social media video be? Platform-by-platform guidance on video length for Twitter, YouTube, Instagram posts, Stories and Reels, Facebook and TikTok.
Video ads or image ads? A comparison of what each format does well, why businesses choose video, where still images fit, and how campaigns use both.
How a video on your landing page can support engagement, conversions, website traffic and customer trust, with a quick explanation of what a landing page is for.