Blog Video SEO

video marketing
Video SEO

Maximizing Conversions: Best Practices for Video CTAs

In the dynamic world of digital marketing, the power of a video call to action (CTA) cannot be underestimated. We embrace the unique potential that video CTAs have in guiding our audience towards desired actions, whether it’s subscribing to a newsletter, sharing content, or making a purchase. A well-crafted CTA

Read More »
video editing
Explainer Video Production

How to Use an Explainer Video to Improve SEO Rankings

One of the most common ways many businesses boost their SEO rankings is through video marketing. Amidst all the type of videos that you can make, one of the best and most versatile choices are explainer videos. But how exactly do you use explainer videos to rank up on search

Read More »
social media apps
Social marketing

7 Reasons Why Social Media Video Content Must Have Captions

Most businesses nowadays utilize digital marketing methods to reach a wider audience. While connecting with prospects is no easy task, specific practices and strategies make it easier. The use of video marketing is one of these strategies, and this also means posting these videos on social media platforms. Social media

Read More »
video branding
Marketing

Developing an Effective and Memorable Video Brand Identity

Today’s marketers face the fundamental challenge of conveying a brand’s message across several platforms while also capturing the brand’s identity.  Most businesses fail because they either create one batch of visual material that is shared across all social and digital channels or personalize content to different audiences without preserving brand

Read More »
video marketing for business
Marketing

8 Ways to Use Video Marketing for Business Purposes

With Facebook Live, Youtube, and Livestream, video is one of the most impactful factors behind today’s digital marketing efforts. Don’t believe us? Consider the following video stats: 70% of consumers have shared a business’s video 72% of companies have stated that video has improved conversions Messages in videos are remembered

Read More »
benefits of video marketing
Video SEO

The Benefits of Video Marketing for Small Businesses

By 2019, digital video will drive 80 percent of all internet traffic. This might sound unbelievable to the digital marketing layman, but the signs are already showing. Today, scrolling through our social media feeds, a video shows up quite often. The developers of these social platforms are also making design

Read More »