Boost Landing Page Performance with Engaging Video Content

Both landing pages and video content play imperative roles in a business's digital marketing strategy. While landing pages showcase specific products or services to drive conversions, video content captivates viewers through engaging storytelling and visuals. Combining these two powerful elements – landing pages and video content – can elevate your...

How to Use Videos on Your Website to Boost Engagement

Why should websites have videos? First, it can increase the time visitors spend on your site. More time on the site means more page views, which ultimately means more conversions. If your videos are engaging, informative, and creative, it will increase your chances of getting more traffic and, ultimately, your...

Tips For Web Video Production

If you own a business, work in a marketing-related job, or otherwise have a need to communicate to an online audience, you may be considering producing a video for the first time. Anyone can create a video and post it online, but creating an effective video that drives action is...

How to Produce a Sales Video that Explains

Recent Interactive Advertising Bureau "Intelligence Estimates" show a sharp drop in passive television, radio and print media advertising with a 20% increase in online video advertising and a whopping 110% increase in advertising on mobile devices. The advertising marketplace is responding to the public appetite for entertaining and informative short...