Explainer videos are a great way to communicate complex processes clearly and understandably. Other products, like physical ones like the ones we produce, maybe more abstract, but that doesn’t mean we can’t use explainer videos to make them more accessible. It’s even better if you have an early-stage start-up that uses innovations.
One of the benefits is that explainer videos use a spokesperson to communicate the story. This is of great benefit when trying to communicate with a global audience. The spokesperson communicates the message in an easily understood way, regardless of a person’s native tongue.
Today, let’s explore why animated explainer videos are so effective. Here’s what you need to know:
Stimulates the Mind
Explainer videos are the perfect way to introduce a concept or product to a wide audience. The fact that they’re more than just a commercial is a huge benefit when it comes to capturing the viewer’s attention. These videos are aimed at getting the audience to think. They are supposed to encourage the audience to develop questions about the product or service.
Background music, colours and graphics all play a part in helping the audience better understand the offer. These elements are part of a carefully crafted animation that allows the viewer to connect with the story. It’s about more than just the person on camera communicating the story. It’s about the whole story.
Engaging Way to Inform
As mentioned, explainer videos are a great way to get people to pause for a few minutes to hear about a new concept and understand what the future may hold for them. The best way to engage an audience is to give them something entertaining. At the same time, it’s essential to entice the audience to be open to the idea and the product.
There’s a lot of research that goes into making explainer videos. They are a great way to bring concepts to life entertaining and engagingly. At the same time, they are also a way to keep the audience short of bored. After all, it can be hard to maintain attention when you’re listening to someone talk.
Effective at Attracting an Audience
Explainers include engaging visuals and multimedia to keep the audience engaged. They’re also easy to understand for people who speak multiple languages. This makes them perfect for communicating with non-English speaking audiences. This is also a great way to increase your international business.
A video can be watched anytime and anyplace, making it more convenient than a live presentation or live conference, which have to be scheduled. Videos can be viewed anytime and show up in the newsfeeds. While they may not be considered in full the first time, they are most likely to be watched later on.
How to Create Your Own Explainer Video
The great thing about explainer videos is that you don’t need a lot of time or money to develop one. There are a lot of great tools that allow you to create a professional video without having to spend a lot of money.
The Bottom Line
Because explainer videos are animated, they are not limited to just showing the product. They can tell a story and be a way to engage the audience. They can also make the audience think about how they can improve their lives or the lives of others with the help of the product. At the same time, they can be used to introduce an entirely new concept to the world.
A good explainer video gives the audience a wider view of the product, not just the shot of the product but also the benefits of using it.
If you are looking for an animated video production company, we can help you. Here at Epic Video Factory, we provide custom explainer videos for companies in the United States and Canada. We offer brand building, sales creating, and profit-producing Videos. Contact us today to learn more and get started! Get a free quote online now.