7 Ways to Use Corporate Video Beyond Posting it on a Website

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Every business should consider working with a corporate video production company to create high-quality, professional-grade content. Some companies are hesitant to do so, they’re just not sure where they will use videos other than their website. In reality, there are more than a few places that you can use your corporate video, depending on the type of videos you choose to create.

As a business owner, you may be wondering where else you can use your corporate video other than your website. Luckily, there are a variety of ways you can get creative with your video and maximize its impact. Here are seven places to use your corporate video:

1. Social Media

Social media is one of the most obvious places to use your corporate video. You can post your video on platforms like Facebook, Twitter, and LinkedIn to help promote your brand and business. If you have a strong social media following, this is a great way to get your video in front of a large audience.

2. Email Marketing

Email marketing is another great way to use your corporate video. You can embed your video in an email newsletter or campaign to help engage your subscribers. This is a great way to promote your video and get it in front of a targeted audience.

3. Events

If you’re attending or hosting an event, you can use your corporate video as a way to promote your business. You can play your video on a loop at your booth or during your presentation. This is a great way to get your video seen by a large number of people in a short amount of time.

4. Fundraising

If you’re looking to raise money for your business, you can use your corporate video to help promote your cause. You can share your video with potential donors or investors to help get them interested in your business. This is a great way to get your video in front of a highly-engaged audience.

5. PR & Media

If you’re working on a PR or media campaign, you can use your corporate video to help promote your brand. You can pitch your video to journalists or bloggers as a way to get them interested in your story. This is a great way to get your video in front of a highly-influential audience.

6. Training and Development

If you have new employees or are looking to provide training to your existing staff, consider using corporate videos as part of your training and development program. Videos can be a great way to introduce new topics, provide an overview of complex concepts, or serve as a refresher on key points.

7. Internal Communications

In addition to training and development, corporate videos can also be used for internal communications. This might include sharing company updates, announcements, or policies with employees. Videos can be a great way to ensure that everyone in your organization is on the same page and up-to-date.

Conclusion

There are many places to use your corporate video other than your website. You can use your corporate video on social media, in email marketing, on landing pages, and more. Each of these platforms has different capabilities and can help you reach a different audience. When creating your corporate video, keep these different uses in mind and create a video that can be used in multiple ways.

Whether you’re established and want to build your brand bigger, or a startup that needs to get the word out to the world about your new product or service, we can create a video that gets noticed, gets clicks, builds your brand and creates a steady flow of sales. If you need video production services in Ontario, look no further than Epic Video Factory! Get in touch with us now!

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